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Watch, listen and learn from our two inspiring, thought provoking and heart centered podcasts. Specifically designed for entrepreneurs, business owners and corporates to showcase their unique approach to business and highlight the value, solutions and leadership qualities that make them the Go To specialists in their market. Set up by Debra Blackman, Founder Viessentially LTD, Business Support Outsourcing, Podcasting for Publicity and Profit Academy, Podcast Host, International Speaker including Events, TV, Radio and Podcasts. I’m here to share my experience and shine a light on businesses and their people that are making a valuable contribution and fulfilling their business purpose.
Episodes

Tuesday Feb 25, 2025
The Dark Side of AI: How Deepfakes Are Targeting Companies
Tuesday Feb 25, 2025
Tuesday Feb 25, 2025
In this episode of Sphere of Success, we sit down with Aarti Samani, a global AI strategist and cybersecurity expert, to uncover the hidden threats posed by AI-powered fraud. Aarti shares real-world cases, including how a small bank executive was manipulated through deep fake emails and how AI-driven impersonation scams are leaving lasting psychological scars on victims. She reveals the invisible risks companies face daily and the urgent need for stronger security measures.
Beyond just identifying threats, Aarti provides actionable solutions for businesses of all sizes. Through her "Defending Against Deepfakes" masterclass, she equips organisations with practical strategies to recognise fraudulent AI-generated content, protect employees from manipulation, and build robust incident response plans. Her expertise has supported organisations like Mastercard, the UK Home Office, and the US Department of Homeland Security, proving that proactive defense is the best strategy.
Contact Details:
Email: aarti@shreempartners.com
LinkedIn: https://www.linkedin.com/in/aartisamani/
YouTube: https://www.youtube.com/@AartiSamani
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